
Data-driven journeys
How to set up the Cemantica connectors
4 articles
Data-driven approachWhy bringing in real data into your Journey Management strategy and execution brings you closer to customers and the business for continuous improvement
Introduction to the Integration CenterUnderstand what data types can be integrated into Cemantica and how to do it
How to connect your VOC dataIntegrating the Customer Voice into journey mapping is a powerful way to keep listening to real customer experiences and their sentiments at each touchpoint and interaction
How to connect Cemantica and QualtricsDiscover the three steps to bring in data from your Qualtrics platform into Cemantica