Exploring and Analyzing Data
Explore, compare, validate, and communicate insights from your data with Journey Insights Hub
Highlights
Get a quick overview of the key findings and themes in your Journey Insights Hub text analysis project
Volume
Measure how widely concepts appear and compare conversations across groups and time
Galaxy
Explore how concepts relate, cluster, and form broader conversations in your text analysis project
- Galaxy: Visualize concept associationsDiscover the relationships, themes and language that shape the conversations in your text analysis project.
- Discover relationships and distinctive language with GalaxyChoose which concepts appear, how they are colored and which perspective Galaxy uses to display their relationships.
Drivers
Identify concepts associated with higher or lower scores and other measurable outcomes
Sentiment
Understand the positive, negative, and neutral language surrounding concepts
- Sentiment: Understand and validate concept sentimentSee whether each concept is discussed positively, negatively, or neutrally - and review the language behind the result.
- Understand how people feel about topics with sentimentAnalyze the positive, negative and neutral language surrounding individual concepts.
Configure Visualization: Analysis Tools
Choose which concepts appear, how matches are calculated, and how results are displayed
- Configure your Analysis ViewUse Configure visualization to control which concepts appear and how their match percentages and volume are displayed.
- Organize your Analysis with ConceptsCreate reusable concept lists, refine how concepts match your data, and apply the same analytical framework across Journey Insights Hub.
- Focus your Analysis with FiltersUse text analysis project metadata and concepts to isolate the records most relevant to your question.
- Review the evidence in RecordsRead the original records behind a pattern and confirm what the results mean.
- Configure, save and export your AnalysisShape each visualization around your question, preserve useful views and carry the results into reporting or further analysis.
Dashboards
Build and present dashboards that bring project metrics, visualizations, summaries, and evidence together
- Build and organize a DashboardBring text analysis project findings together into a clear, reusable view for monitoring, comparison and reporting.
- Choose Dashboard Widgets that answer your questionSelect widgets based on the decision or analytical question the dashboard needs to support.
- Configure, filter and present your DashboardMake dashboard comparisons reliable, explain the analytical context and prepare a clean view for reporting.
Project Settings
Create, build, manage, and update text analysis projects in Journey Insights Hub
- Manage and update your text analysis projectHow to add new records to an existing Journey Insights Hub text analysis project.
- Reuse concept lists and assertions across text analysis projectsReuse concept lists and science assertions across related text analysis projects to save time and maintain consistency.